vs
a marketing agency
Agencies sell an open-ended monthly retainer for channel work. The meter runs whether or not anything changes.
| Dimension | marketing agency | working with me |
|---|---|---|
| What you buy | A monthly retainer for channel work (ads, SEO, content) | You hire me for a named fix or to lead marketing |
| Pricing | Open-ended retainer; scope drifts | I confirm the fixed price before you commit |
| Speed | Quarterly roadmaps | I start in days and ship a working system in 2–4 weeks |
| How changes ship | Inside the agency black box | I show you a preview. You approve it. Every change is logged |
| Where the work lives | Agency's tools and dashboards | I work in your CRM, your dashboards, and your stack |
| Lock-in | High (agency owns accounts and creative) | Your credentials. Your systems. A clean handoff |